Selling Without Selling
Small-medium size bookstores have national market share for book around 15 – 40%. If it is true then your outlet or store has a strategic position to liberating knowledge but what about stores not sell books? Waoh! Unimaginable, so big impact happened on the value working if all can join, just 2% only it very helpful.
Shop in our sense is boutique, includes hotel, cafe, hairdresser, any shop and other socialite place. In Indonesia has hundreds thousands of boutiques, if every boutique contribute 10 sets only it take 10% of goal financing. Ten sets of course is not a big number for a store but can give high impact.
Imagine if food store or salon want to display Giharu book then restaurant, minimarket, theater will also taking part. Nothing is impossible. It is time to sell without objective to sell. In other words any store can get involved to support the simple ideals of Giharu.
We remember the fast food outlets did a bundling deals, a chicken thighs with a disc. It feels strange in our minds before and how can? That offering can survive until now and it mean being able to contribute.
Please Check The Store Next Door
If the next door store already offer our book, a sign of the values is working.
The Benefits of Boutique Engagement
- Dukungan. Get full support from author to writers and readers meeting in your store.
- Togetherness. Pihak yang bergabung kalau mencari keindahan hidup maka keindahan hidup akan didapatkan karena finansial bukanlah tujuan utama di sini.
- Social Effect. Automatically will join in community Malova.
The engagements you can join, which are below:
Related Book Movement
Not Related Book Movement